Reviewing the Conditions for Business Tourism in Bulgaria

  • Assoc. Prof. Dr. Mariana Ianeva University of National and World Economy, ul. "8-mi dekemvri", 1700 Studentski Kompleks, Sofia, Bolgarija
  • Ralitsa Georgieva University of National and World Economy, ul. "8-mi dekemvri", 1700 Studentski Kompleks, Sofia, Bulgaria
Keywords: business tourism, MICE, tendencies, Bulgaria

Abstract

This report outlines the trends in the development of business tourism in Bulgaria and analyzes the conditions for doing business tourism in the country. The main results of the study relate to the general theory about the specificity of the business tourism, the analysis of the practical application of tendencies of the different subjects at macro and micro level. In the specific studies and in drawing up the conclusions from them, common scientific methods as observation, analysis, synthesis, analogy and others, are applied.

References

Ianeva, M. (2016). “Applied Aspects of Management Consulting in the Tour Operator Business”, Avangard Prima, Sofia.

Ianeva, M. et al. (2013). “Identifying the image of a tourist destination Bulgaria, created by tour operators and travel agents on the European tourist market”, Sofia: University Publishing House Stopanstvo.

Ianeva, M., Toncheva T. (2015). “Tourism destinations”, Sofia: UNWE Publishing Complex.

IM (nd). Ordinance on the Requirements to Accommodation and Restaurants and Entertainment Facilities and on Order for Category, Denial, Reduction, Suspension and Termination of Category. International Meetings Review Magazine. Available at: http://www.internationalmeetingsreview.com/ [15.06.2019]

Ladkin, A., Spiller, J. (2003). “The Meetings, Incentives, Conferences & Exhibition Industry”, London: Travel & Tourism Intelligence.

Lau, C.L. (2013). “Meetings, Incentives, Conventions and Exhibitions”, Education Bureau.

Manager.bg (2019). Все повече командировките са последвани от туризъм. Нарича се bleisure. Available at: https://www.manager.bg/turizm/nova-tendenciya-pri-ptuvaneto-bleisure?fbclid=IwAR3VZAajGa3MHdeqMczi1ZNXTmENN_rUPq0UGcg0omyFK_-_F9HnrON5_EY [15.06.2019]

Portarska, V. (2018). “Marketing Organizations in Tourism - Instrument for Sustainable Development and Promotion of Destinations”, Sofia: Avangard Prima.

Rusu, S., Isac, F., Cureteanu, R. (2009). “Business tourism, motivations and forms”, Lucrări Stiinţifice. Seria I, vol. 7 (3). Aurel Vlaicu University of Arad.

Tsonev, N. (2013). “Marketing in tourism”, Sofia: UNWE Publishing Complex.

Tsonev, N. (2017). “Marketing Management in Tourism”, Sofia: Avangard Prima.

Published
2020-06-30
How to Cite
Ianeva, M., & Georgieva, R. (2020). Reviewing the Conditions for Business Tourism in Bulgaria. Mednarodno Inovativno Poslovanje = Journal of Innovative Business and Management, 12(1), 35-40. https://doi.org/10.32015/JIBM/2020-12-1-5
Section
Professional article