PETROVSKA, Ilijana; ŠEROVSKA, Gjorgjina; KOVAČEVSKI, Dimitar. Value-Based Pricing Strategies in Retail: Effective or Not?. Mednarodno inovativno poslovanje = Journal of Innovative Business and Management, Ljubljana, SI, v. 9, n. 2, 2019. Disponível em: https://journal.doba.si/jimb/article/view/48. Acesso em: 12 mar. 2026.