Raziskava Hofstedejevih kulturnih vrednot v Albaniji: kako so se kulturni vzorci spreminjali s časom?
DOI:
https://doi.org/10.32015/JIBM/2020-12-1-7Ključne besede:
Hofstede, Albanija, zasebne bolnišnice, kulturne razsežnostiPovzetek
Namen tega prispevka je osvetliti spremembe, ki so jih skozi čas doživeli rezultati albanskih kulturnih razsežnosti. Za proučitev šestih dimenzij kulture je bil uporabljen Hofstedejev modul za raziskovanje vrednosti 2013 (VSM, 2013); razdalja moči, individualizem, moškost, izogibanje negotovosti, dolgoročna usmerjenost in popuščanje. Podatki iz ankete (N=387) so bili zbrani v dveh največjih zasebnih bolnišnicah v Albaniji. Globalizacija, tehnološki razvoj, gospodarski razcvet in kriza, vojna in mir vplivajo na premik rezultatov nacionalnih kulturnih razsežnosti v smeri negativnih ali pozitivnih vrednosti (Hofstede et al., 2010). V tej raziskavi želimo prikazati časovno premikanje rezultatov vrednosti albanske kulture in primerjati rezultate s tistimi, ki jih napovedujejo raziskovalci na tem področju. Pridobljeni rezultati kažejo negativni premik na oceno dimenzije albanske kulture oddaljenosti moči, individualizma, dolgoročne orientacije in popuščanja ter pozitiven premik na vrednosti izogibanja moškosti in negotovosti. V prispevku so obravnavane posledice za raziskovalce na tem področju.
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